Hi. I’m Ari and I’m so glad you’re here. Every chapter of my life has led me to this point and I am so grateful that I get to share my journey with you.
Being a part of an Italian family shaped much of who I am today and the values I continue to hold. In my family, gathering around the table is a way of life. Meals are never rushed, conversations linger, and the time spent together is always something to be cherished. Being so family-oriented, I spent a lot of my childhood with my cousins. As the oldest I was always the one in charge, organizing made-up games, assigning roles, and ordering everyone around to take part in whatever creative idea I had dreamed up next.
As I got older, that creative side of me was joined by an entrepreneurial one. I've always known I wanted to build a business of my own one day, which led me to earn a degree in marketing. From there, I went on to spend my career in merchandising, where I combined my creativity with strategy through design and product development. It was during this time that I rediscovered my creative side but still always felt a pull to build something that was my own.
That opportunity came while planning my own wedding in Italy. Six months before our wedding, I was laid off from my corporate merchandising job. Rather than seeing this as a setback, I took the opportunity to recharge and fully immerse myself in planning and designing our wedding. Throughout the process, I realized that what excited me most wasn't simply selecting beautiful details, but imagining the experience we wanted to create: how our guests would feel, how every element would work together, and how our celebration could reflect who we are. At that moment, everything clicked. I realized I wanted to build a business that combined the creativity I'd always had, the strategic foundation I'd built throughout my career, and the values I grew up with. I had finally found an industry where all of those pieces came together.
Today, those pillars continue to shape every celebration I design. My process begins by understanding how you want your celebration to feel, the experience you hope to create, and the story you want to tell. From there, I thoughtfully bring your vision to life with intention and care so that every detail feels purposeful and aligned, designing a celebration that you and your guests will remember forever.
